Rather than go on ad nauseam about my credentials, that’s what resumes are for, I figured this section would be best for what I am known for:

  • Turning complex data into messaging that instantly hooks.

  • Leading creative teams without killing the creativity (or the strategy)

  • Building campaigns that feel human (take that AI), intentional, and slightly mischievous.

  • Knowing when to be clever…and when to shut up and let the idea do the talking.

If it sounds effortless, that’s on purpose. It’s not.

It’s said the average person only reads six words in a headline. You just read 12.